Generational Equity Announces the Acquisition of White Fire Extinguisher Inc. by Cintas Corporation No. 2

By Generational Equity

12/21/2015

Generational Equity, a leading mergers and acquisitions advisor for privately-held, middle-market businesses, is pleased to announce the acquisition of its client, White Fire Extinguisher Inc. (WFE), headquartered in Mercer, Pennsylvania, by Cintas Corporation No. 2 (dba Cintas Fire Protection – aka, Cintas), headquartered in Mason, Ohio. The acquisition closed on March 31, 2015.

Since 1954, WFE has operated as a full-service fire safety company selling and servicing fire extinguishers, emergency lights, first aid, and fire sprinkler services. WFE caters to industrial accounts, commercial, churches, and other industries throughout the Mid-Atlantic and surrounding regions. To learn more, visit www.whitefireext.com.

Managing Director Doug Smith and his team, including affiliate Jerry Yocum and Vice President Musa Jagne, led the Generational Equity deal team that advised WFE on the transaction. 

“The WFE and Cintas team both saw the benefits of joining forces quickly and everyone worked diligently to complete the acquisition,” stated Jerry Yocum, lead dealmaker.

Cintas provides highly specialized services to businesses of all type primarily throughout North America. Cintas designs, manufactures and implements corporate identity uniform programs, and provides first aid, safety, fire protection products and services, and more. To learn more, visit www.cintas.com.


About Generational

Generational Group, headquartered in Dallas, is a leading, award winning, full-service M&A advisory firm. With more than 350 professionals located throughout 16 offices in North America, the company helps business owners release their business’ wealth by providing growth consulting, merger, acquisition, and wealth management services. The Generational suite of advisory services includes strategic growth consulting, exit planning education, business valuation, value enhancement strategies, M&A services, digital services, and wealth management.

The M&A Advisor named Generational Group Investment Banking Firm of the Year in 2016, 2017, 2018, 2022 & 2024. They also awarded us Valuation Firm of the Year and M&A Consulting Firm of the Year in 2022 and 2023. For more information, visit: https://www.generational.com.