Generational Equity, a leading advisor to privately held and family-owned businesses for mergers, acquisitions, strategic growth initiatives, business valuation and exit planning, announced the acquisition of its client, Country Signs, headquartered in Tottenham, Ontario to Lynx Equity Limited, a Toronto, Ontario based manager of private equity funds. The transaction closed July 30, 2010.

Country Signs has been supplying signage and lighting solutions to a variety of corporate customers for over twenty years. Some of their clients include Petro-Canada, Shell Canada, Imperial Oil, BLJC Property Management, Noco, Canadian Tire, Mac's, E.C.S. Engineering and Construction Limited and Clarkway Construction. Country Signs provides its clients with a complete project management package from site survey and design specifications to installation and maintenance programs. They also have a national network of service & installation companies to provide a fast response across Canada.

Lynx Equity Limited is a Canadian-based manager of private equity funds. As a subsidiary of Succession Capital Corporation, Lynx Equity integrates their track record in identifying and building value in a diversified portfolio of companies based primarily in Ontario, Canada with a market niche that has allowed them to structure a number of favorable transactions. Lynx Equity seeks to pursue investments in lower mid-market companies with the goal of building value through opportunistic acquisitions and strategic leadership while utilizing financial expertise. Managing Directors, Doug Smith, Michael Hammer, and Assistant Vice President, Michael Goss, led Generational Equity’s deal team in marketing and negotiating the transaction.