Generational Group Advises IcyBreeze Cooling in its Acquisition by Solo Brands

By Generational Group

08/08/2023

Generational Group, a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce that its client IcyBreeze Cooling (IcyBreeze) has been acquired by Solo Brands (Solo – NYSE: DTC). The acquisition closed on July 1, 2023.

Located in Sweetwater, Texas, IcyBreeze is the world’s first and only true portable air-conditioning product, and the coldest blowing portable A/C unit that can be plugged into a wall, 12V car adapter, or run on a rechargeable lithium-ion battery, without the need for exhaust venting or condensation drain lines. The product also serves as a high-quality portable cooler.

IcyBreeze is the industry leader in manufacturing and Direct-to-Consumer (D2C) distribution of personal air conditioning and heat relief solutions. The Company’s products combine portable AC with an insulated cooler perfect for outdoor enthusiasts of all kinds, including camping, fishing, youth and adult sports, aviation, golf, tennis, boating, outdoor concerts and event venues, parents with infants and toddlers, pet pamperers, and more.

IcyBreeze is used worldwide by some of the largest organizations, including multiple branches of the US Armed Forces, Walt Disney World Resort, and Disneyland. The U.S. Open, Australian Open, Tennis Australia, The University of Oklahoma, University of Colorado, Tokyo 2020 Olympics, KISS, AC/DC, Def Leppard, Rascal Flatts, George Straight, and many more have purchased units to cool the biggest name athletes and live entertainment stars and performers.

Solo Brands (Solo), headquartered in Grapevine, Texas, develops and produces ingenious lifestyle products that help customers create lasting memories driven by excellent, distinctive, emotionally-resonant brands that are able to deliver simple and clear value to their customers in unique ways.

Through an omni-channel distribution model that leverages e-commerce, strategic wholesale relationships and physical retail stores, Solo Brands offers innovative products to consumers through four lifestyle brands – Solo Stove, known for its firepits, stoves, and accessories; Chubbies, a premium casual apparel and activewear brand; Oru Kayak, innovator of origami folding kayaks; and ISLE, maker of inflatable and hard paddle boards and accessories.

Solo believes in empowering these brands with best-in-class fulfillment and operations, best-in-class digital & technical expertise, and best-in-class customer service to drive the best experience for its customers.

Generational Group Executive Managing Director of M&A – Central Region, Michael Goss, with the support of Vice President, M&A, Lance Thomasson, successfully worked to close the transaction. Senior Managing Director Doug Morrow established the original relationship with IcyBreeze.

“This transaction was the culmination of a vision and plan that we set out with John Brinkman to execute upon in August 2022, which led to the perfect pairing of Fire (Solo Stove) and Ice (IcyBreeze), two of the hottest, or coolest depending on which way you look at it, and most in-demand consumer products in the outdoor enthusiast space ever!” said Goss.

Goss added, “We are so excited to see IcyBreeze welcomed into the amazing and growing Solo Brands family and expect that this united force will continue to dominate U.S. and international markets into the future as they continue to expand and innovate their combined product portfolios.”