We are pleased to announce the sale of our client, Rhodes & Company (dba The Floor Trader-Gulf Coast) to Upton Flooring, LLC. The acquisition closed July 14, 2023.

Located in Ocean Springs, Mississippi, The Floor Trader-Gulf Coast is a flooring retailer that stocks large amounts of flooring of all types for quick delivery. The Company also provides large displays for easier selection and an easier shopping experience for its customers. 

Products and Services include: Vinyl Plank, Carpet & Cushion, Ceramic (plus supplies), Wood (plus supplies), Laminate (plus supplies), and a variety of miscellaneous products.

Generational Equity Executive Managing Director of M&A – Central Region, Michael Goss, and his team, led by Senior Managing Director Cory Strickland, with the support of Vice President, M&A, Lance Thomasson, closed the deal.